Lifestyle Festival Inquiries
Lifestyle Festival Inquiries

Lifestyle Festival Inquiries


BE A PART OF THE AMGEN TOUR OF CALIFORNIA LIFESTYLE FESTIVAL EXPO!

The Amgen Tour of California is the largest annual spectator sporting event in California. Adjacent to the daily finish line, the Amgen Tour of California Lifestyle Festival Expo provides an opportunity for 650,000+ on-site spectators to engage with 40+ brands daily.

Brands will receive a designated space for direct consumer engagement, product demo/sampling/sales, lead generation/data capture, unique promotional offers, etc. 

2018 Finish Line Expo Cities

  • List of Dates & Cities
  • FPO for time being

ATTENDEE DEMOGRAPHICS

  • More than 80% of likely to try a new product/service if it comes from an Amgen Tour of California Partner
  • Average Age – 45
  • Male – 55% / Female – 45%
  • Affluent – Average HHI of $130k
  • Health-Conscious/Active Lifestyle
  • Tech-Savvy
  • Frequent Travelers
  • Strong Affinity for Sustainability/Eco-Friendly

For more information on this opportunity or to secure your spot today – please fill in the below form!